Wednesday, November 19, 2014

Flexmls Clients: First to Gain Added Security Against Screen Scrapers

Flexmls Clients: First to Gain Added Security
Against Screen Scrapers

Originally Posted: 17 Nov 2014 03:25 PM PST on FBS Blog www.flexmls.com

It’s no secret that data theft and misuse is a problem in our industry. As the subject of countless articles, expensive lawsuits and most recently, the impetus for the creation of Redplan™, (described on their website as: “an association owned and run by its members for the purpose protecting the intellectual property of member companies, promoting the common interests of the real estate information industry and keeping its members informed of pertinent issues”), the impact of real estate data misuse is significant and far-reaching. One major component of data misuse is screen scraping. When listing data is “scraped” or copied from a website, it is often used as content on unauthorized websites or, in other unauthorized manners, violating copyright and creating other negative issues. Screen scraping can (and does) happen on any website displaying listing data.

In 2013, Clareity Consulting Chief Technologist, Matt Cohen wrote a blog that laid out the need for an industry-wide solution with important criteria for evaluating solutions available. In the end, he announced Distil Networks met that very specific criteria and endorsed them as a preferred partner for industry professionals seeking protection from screen scraping.

Here at FBS, we’re focused on delivering the very best product supported by world class service. Naturally, providing the highest level of security to our customers is part of that equation. To this end, we’re proud to be the first MLS provider to implement Distil’s powerful product as an extra security layer to protect Flexmls client data from screen scraping when it’s served up on Flexmls-powered websites.

Here’s the scoop:

According to Distil, the system works like a protective shield and blocks malicious bots in real time while blocking malware and competitors that try to scrape or copy website data without permission when served up on Flexmls-powered websites. Charlie Minesinger, Distil Director of Channel Partners says: “Blocking IPs and using rate limits to protect your online data is obsolete. With Distil Networks and FBS, the MLS and their brokers can rest assured that their data, photos, and copyrights are protected by state of the art technology in the arms race against bots. FBS is now first to market with web-scale platform protected from mischievous bots – no more form spam, click fraud, malicious traffic, nor content/data theft.”

Jaison Freed, FBS Vice President of IT underscored that statement: “Working with Distil Networks, we are able to provide our customers with a public-facing product that allows them to make the MLS data available while protecting it from screen scrapers on that site. MLS organizations can take comfort in knowing that when their data is served up via Flexmls-powered public websites, it is protected against scraping.” Additionally, Jaison explained that Distil’s product also provides the FBS network infrastructure with an additional level of protection; traffic from “bad actors” is not allowed in, thus ensuring that resources are only used to serve legitimate customer requests.

We recently shared the good news with Matt Cohen and here’s what he had to say: “MLSs have spent millions of dollars going after screen-scrapers in court – and that’s just going after the ones that have been careless enough to be caught. It’s much more effective just to stop the theft in the first place. By implementing anti-scraping technology, FBS has taken an important first step in protecting its customers’ intellectual property in the MLS system, including client collaboration and framed IDX. Kudos to FBS for being the first major MLS vendor to implement anti-scraping for all its customers. Now it’s up to the MLSs to make sure that their own public listings site (if not being protected by FBS) is protected, and members (and their tech vendors) are doing the same on sites where they display listings. It’s already VOW policy to implement this type of security, and now that the MLS is protected, IDX sites can be similarly required by the MLS, under existing IDX rules. FBS is setting a new standard for MLS data security and providing the basis for an MLS to require their IDX vendors, RETS feed users, agent/broker sites, and portals to have comparable protections on their websites.”

This added layer of security is administered and managed by FBS, (no action is necessary from Flexmls clients). Your security is our priority and, we’re proud to be the only MLS provider delivering the best technology available to protect your data Flexmls-powered websites.

Monday, November 17, 2014

Larger Thumbnail Photos in Search Results

Larger Photos on Search Results View

On Thursday, November 20th, the Search Results View (List tab) will now feature larger photos. The new photo size will be 150x100px, over five times larger than the previous thumbnail photos.  This increase in size will make the photos easier to see as well as being a significant improvement in how the photo appears on HD and Retina displays.

See comparison photo below.

Current List tab

New List Tab

RE Technology - a FREE Member Benefit

Are You Taking Advantage of This FREE Member Benefit?

Did you know that as a member of RealtyWEB.Net you can get free access to       RE Technology, a private educational platform for agents and brokers?  RE Technology is an online resource where real estate professionals can share ideas on how to use technology to win more listings, sell homes more quickly provide incredible customer service, and maintain stronger relationships with past clients.

What Can RE Technology offer?
When you register for RE Technology, you immediately have access to :
  • Product Reviews - Want to learn more about the latest CRM, mobile app, and more?  These comprehensive overviews offer an in-depth look at how real estate technology solutions work and the feature they offer, complete with screenshots and user tips.
  • Friday Freebies - this weekly column highlights free software trials, free downloads, and other offers from technology companies.  Try before you buy!
  • Technology Directory with user ratings - a comprehensive product directory with rating sand reviews from real estate professionals who have actually used the products.
  • Daily educational articles - A library of thousand's of articles that help agents and brokers get the most from technology.  these articles are provide easy to follow advice.
  • Webinars - Find and register live, online training sessions from real estate experts and technology companies.
Find exactly what you need.  Here's How.
If you're looking for "how-to" articles, simply navigate to the articles section and choose the topic you want.  You can also find the specific type of technology product you )e.g. transaction management, CRM, etc.) in a similar way.  Just navigate to the product directory and select the type of technology solution you're looking for from the drop down menu.

Activate Your FREE Subscription!
A savings of $149 per year for being a member of RealtyWEB.Net.  Click here to register today!

Tuesday, November 11, 2014

RatePlug available 11/13

RatePlug Available 11/13

Be Your Buyer's first source of mortgage information        

Are your buyer’s searching for monthly mortgage information online? Be their source for mortgage information with the new RatePlug tool available through through the NEFMLS system on 11/13. With this new tool you can include monthly payment estimates from your preferred lender on a report titled Full Report w/Rateplug. The estimates are specific to each listing, making it easy to help your client determine the affordability of each property you send them, based on mortgage type, taxes and the overall cost of the property.

The monthly cost of owning a property can be difficult to break down, especially for renters who think in terms of easy monthly payments. For the internet-savvy home-buyer this confusion often leads to searching online for mortgage calculators and registering for programs only to find they are not given immediate access. But you can fill this need for them with no extra work on their part and little on yours. By enrolling in RatePlug, you can be the source to provide them with reliable information and have the opportunity to introduce them to a reliable mortgage contact.
Mortgage information compiled by RatePlug
RatePlug works with lenders to gather the mortgage information and present it in an easy to understand format. The RatePlug information includes the different loan types that are available, for example 30 year fixed, 15 Year Fixed, and 5/1 ARM. It factors those loan types with the fees associated with a property, like home owners association fees, taxes and insurance. It then calculates that information with the consideration of the cost of the listing and a 20% down payment, creating a monthly payment estimate.
If your buyer can only put 10% down and plans on making an offer for $5,000 less than the asking price, he or she can plug that into the payment calculator and the mortgage information will customize to their specific considerations.

Represent your preferred or in-house lender
RatePlug also allows you to present information from your in-house or preferred lender. This gives your buyers the advantage of accurate mortgage information and allows you to promote a relationship with a lender you trust. Enter up to three preferred lenders during your registration process and Rate Plug will contact the lender(s). Once the lender(s) is registered, the loan information types of loans that lender offers will appear on the report.

As an added value, promoting your preferred lender through Rate Plug helps you stay FTC MAP compliant. According to RatePlug, “Every piece of information created is archived to provide you 100% confidence regarding the FTC MAP ruling.” This addition helps take some of the worry and paper trail out of promoting a lender.
Customizable flyers make great take-aways
Through your RatePlug affiliation, lenders are able to create co-branded flyers with mortgage information, perfect for Open Houses and other events. These flyers provide easy-to-understand mortgage information next to property information, making them great take-aways. If a buyer casually visits an Open House and takes a flyer, the monthly payment estimate could convince the buyer of affordability, creating serious interest in the property.
An added value to your NEFMLS membership, RatePlug requires a simple, free registration
RatePlug is completely free for NEFMLS members. Provide RatePlug with some key information like your preferred lender(s), office name and email address. Once your registration is complete and Rate Plug has set up your preferred lender(s), you will be able to begin sending listing-specific mortgage numbers to your buyers via a link which will be displayed on the listings you send through the MLS system.
You will be able to register on November 13th by visiting www.rateplug.com/NEFMLS